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Aidem to handle Jaya TV Network's ad sales duties for 3 years
Media consulting, marketing and advertising sales company Aidem Ventures will be handling the advertising sales duties for Tamil television Jaya TV Network for the next three years.
The network, which consists of a clutch of channels including Jaya TV, Jaya Max, Jaya Plus and J Movies, feels that this is the perfect time for it to expand its sales operations beyond Tamil Nadu.
Read more: Aidem to handle Jaya TV Network's ad sales duties for 3 years
Big FM gets distinction of being the only radio network to be in power brands 2012 this year
92.7 BIG FM, India's No. 1 Radio Network and Radio Broadcaster of the Year at the Golden Mikes, is proud to be selected amongst the 100 most successful brands of the nation, in Power Brands 2012, making it the only radio network to get on the prestigious list this year.
A Planman Marcom Initiative, the 'Power 100' exemplifies the 100 most successful brands of India. The brands were selected through one of the most extensive surveys conducted pan India over a research base of 20 centers and 5000 respondents.
Interpretation of Srimad Bhagavatham To Begin in Amrita TV's Sandhya Deepam
Amrita TV's Sandhya Deepam, Malayalam's leading spiritual programme that had been bringing the essence of ancient Indian scriptural wisdom to its viewers over its previous 1200 episodes, will present Shrimad Bhagavatham from June 30th .
Coming in place of Narayaneeyam, the recital of which had proved to be an enriching experience for devotees world wide, the Bhagavatham will be telecast every day of the week, Monday to Sunday at 6.30 pm.
Read more: Interpretation of Srimad Bhagavatham To Begin in Amrita TV's Sandhya Deepam
Zee TV rolls out marketing campaign for paranormal show Fear Files
Zee TV has launched a 360 degree marketing campaign to promote its new paranormal show Fear Files that will premiere on 30 June.
The channel is promoting the show through print ads, ambient branding, DTH, viral marketing, cinema hall promotion, digital and social media. Also, differentiated augmented reality has been designed to maximise engagement while following an integrated marketing approach.
Read more: Zee TV rolls out marketing campaign for paranormal show Fear Files
Sun Direct taps into metro customers with 'World Pack' offering
DTH operator Sun Direct has launched 'World Pack' which has nine top English entertainment channels in addition to all the channels available on the regular South Value pack and Cinema Plus at Rs 199 per month.
The nine new channels included in this new 'World Pack' are Star Movies, HBO, Zee Studio, Sony Pix, AXN, Discovery, Animal Planet, NGC and BBC World.
Read more: Sun Direct taps into metro customers with 'World Pack' offering
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